PFW

The Lyfe Influence has the privilege of collaborating with the Federation of Fashion and Haute Couture by identifying its ambassadors for Paris Fashion Weeks for several seasons, such as Lythan Cottaz for the French market and Malu Borges for the international segment.
The ambassadors selected in collaboration with the agency attend the most prestigious runway shows and presentations of new emerging brands, providing exclusive access to the behind-the-scenes of the cutting-edge world of Fashion Week.